Don’t miss the Aveda Spring Essentials 25% off Event, starting today through May 18! In-store or Online, now’s the time to stock up and save. Shop our Online link for the sale, free shipping, and samples too…and save yourself a drive to the salon! Click HERE Aveda Plus Rewards points will be awarded. In-store Atelier… Read more »
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Say Hello to Our New GM, Margo Nunez
We are happy to introduce you to Margo Nunez, who is stepping into the shoes of Atelier’s GM of 11 years, Rob Willis, as he moves out of the area to be near his family. Margo joins our leadership team with years of experience in the beauty industry and was chosen from many candidates not… Read more »
READ MOREAtelier is United Again!

Spring is a time of change and renewal, and here we go again… We have seen a lot of changes in our world since March of 2020, when the Covid pandemic began. Atelier has been able to ‘roll with the punches’, with the help of our amazing team and our much-appreciated customers. Another source… Read more »
READ MOREMask Mandate Ends in Santa Clara County
Effective March 2, 2022, in alignment with Santa Clara County and State of California, Atelier will end its indoor mask mandate. Masks will be optional for employees and customers, and we will have a KN95 or medical grade mask available for anyone who asks for one. If you would like your stylist to wear a… Read more »
READ MORE3 Tips to maintaining your salon-styled curls, by Atelier Artist Tiffany
Have a special occasion to attend the evening of your next hair appointment? Need to keep your curls intact for hours AFTER your appointment? Perhaps you can’t get an appointment on the same day and your special occasion isn’t until the following day. Don’t stress, there are solutions! If you’ve raised your hand to any… Read more »
READ MOREWhat’s a Deva Transformation Curly Cut and Do I Need One?
The Deva Transformation Haircut is a dry/wet/dry service that will be booked for a minimum of 90 minutes in order to give our curly guests the full Deva experience. Very long or thick hair, or hair that hasn’t been cut in a long time, or a first Deva cut guest may require a longer appointment… Read more »
READ MORETips for Holiday Parking at Santana Row

Holiday 2021 is exciting, since businesses were on mandatory shutdown last year, but this excitement can also mean increased road traffic, and parking can be a challenge. Santana Row has lots of free parking, you just need to know where to find it. Check out this parking map from the Santana Row website: http://www.santanarow.com/map If… Read more »
READ MOREMake your world more beautiful, one friend at a time!

We appreciate you referring your friends and family to us, and want you to be rewarded for those referrals. You have a unique referral code, located in your Aura profile, that you can copy and text to your friends who haven’t met us yet. They will get a 1st time guest gift of $20 to use… Read more »
READ MOREHappy 19th Anniversary Atelier at Santana Row!
By Atelier founder, Karie Bennett: Nineteen years ago today, on November 29, 2002, I opened the doors to Atelier, an Aveda Lifestyle Salonspa, at a new shopping destination in San Jose, California, called Santana Row. We were one of the original merchants to open and we remain, to this day, one of the pioneer businesses… Read more »
READ MOREWELCOME TO OUR NEW SITE!
Just like a hairstyle needs to be revamped every once in a while to stay with the trends, so does a website.
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