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Blog



Tips for Holiday Parking at Santana Row

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Holiday 2021 is exciting, since businesses were on mandatory shutdown last year, but this excitement can also mean increased road traffic, and parking can be a challenge. Santana Row has lots of free parking, you just need to know where to find it. Check out this parking map from the Santana Row website:  http://www.santanarow.com/map If […]

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Make your world more beautiful, one friend at a time!

- Salon

We appreciate you referring your friends and family to us, and want you to be rewarded for those referrals. You have a unique referral code, located in your Aura profile, that you can copy and text to your friends who haven’t met us yet.  They will get a 1st time guest gift of $20 to use […]

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Happy 19th Anniversary Atelier at Santana Row!

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By Atelier founder, Karie Bennett: Nineteen years ago today, on November 29, 2002, I opened the doors to Atelier, an Aveda Lifestyle Salonspa, at a new shopping destination in San Jose, California, called Santana Row. We were one of the original merchants to open and we remain, to this day, one of the pioneer businesses […]

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What’s New and Exciting at Atelier? Nutrafol!

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Atelier is the newest Aveda salon to be an approved Nutrafol retailer.   We think Nutrafol is the perfect complement to Aveda’s Invati hair thinning line.  Invati cares for the scalp and hair on the outside, and Nutrafol gets the whole process going from the inside. Nutrafol pioneered the science of hair wellness and is the […]

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HAIR COLOR’S TOP MYTHS, and Why It’s Important***

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By Laurel Nelson, a contributing writer with Salon TodayJuly 8, 2021 Every year, consumers become more and more savvy about thebeauty products they use on a daily basis. They read labels, lookfor organic ingredients, and seek out green companies—something savvy salon owners have been doing for years.Tracey Franklin, owner of  Loxx Salon in Cookeville, Tennessee,switched […]

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We’re Ready For Some Facetime!

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Dear Friend of Atelier, It’s been a long road to get to today.  And throughout the past 15 months and all the challenges of the pandemic, you have been generous to our team, loyal to our small business, and shown us love and care.  We are filled with gratitude and we send that love right […]

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When being a hairstylist changes a life

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Every now and then, we have moments where we are assured that we are in the right place.  There are so many things that I love about being a hairstylist; from being a healing part of someone’s day to helping people feel polished and refreshed. I have had guests in my chair from all kinds […]

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